Date Posted:  April 03, 2008

Submissions are invited for the design of a permanent logo for the Caribbean Festival of Arts (CARIFESTA).

BACKGROUND

CARIFESTA was first held in 1972 to recognise and celebrate the Region’s rich cultural heritage and its artists. The festival was seen as an important innovation in the regional cultural context and has made a significant contribution to the development of regional identity. Since its inception, CARIFESTA has been held nine times in seven countries - the last festival being held in 2006 in Trinidad and Tobago. In 2004, the Heads of Government of the Caribbean Community agreed upon a new strategic thrust for CARIFESTA which is reflected in its new Vision and Mission Statements:

“To position CARIFESTA as a world-renowned, hallmark festival of Caribbean cultural and artistic excellence that generates economic benefits, unites the region and excites all people” (Vision Statement).

“To stage a multi-disciplinary, roving mega festival that develops Caribbean Arts and Culture” (Mission Statement).

Each host country has designed its own logo for the festival. However, in the New Strategic Plan for CARIFESTA, it has been recommended that a permanent logo be designed for CARIFESTA to establish the festival’s brand and facilitate merchandising and other licensing arrangements. PRODUCT OUTCOME A permanent logo for CARIFESTA that reflects as much as possible:
 

1. the Region’s cultural identity;
2. the vision, mission and history of the festival;
3. the spirit of unity, creativity, celebration and showcasing Caribbean culture to the world, that is integral to the Festival.
    

ELIGIBILITY

Submissions are open to nationals of CARICOM Member States and Associate Members who are artists, graphic or logo designers. Individuals and/or companies who meet these criteria are encouraged to forward submissions.

TECHNICAL SPECIFICATIONS

The Logo design:

• Must be in electronic format, capable of animation.
• Must be in .jpg, tiff or pdf format.
• Should not exceed 320 pixels in width and 280 pixels in height.
• Should be submitted in colour and black and white versions.
• Must be accompanied by a full colour reference for finished artwork.
• The design should include the text: “CARIFESTA.”

SELECTION PROCESS

The final selection will be made by a panel comprising eminent artists and graphic designers from the Region. The judges’ decision will be final. All submissions will be acknowledged. Designers who would like their work returned in the event that they are unsuccessful, should send a self-addressed, postage paid, envelope with their submission.

INTELLECTUAL PROPERTY RIGHTS

The winning design will become the exclusive property of the CARICOM Secretariat and CARIFESTA. AWARD The creator of the winning design will receive a cash award of US$ 2,000

UNVEILING OF LOGO

It is expected that the Logo will be unveiled at the Closing Ceremony of CARIFESTA X, scheduled for Guyana, on 31 August, 2008. 2

BACKGROUND DOCUMENTS

A briefing document with an overview of the history of the festival and other relevant information on CARIFESTA is available from the Secretariat - contact person: Mrs. Riane de Haas-Bledoeg (rianehb@caricom.org ) or on the CARICOM website at: www.caricom.org/jsp/community_organs/cohsod_culture.jsp

DEADLINE FOR SUBMISSIONS

Submissions clearly marked “CARIFESTA Logo Design” as the subject can be sent by email or CD/DVD to – Secretary General Caribbean Community Secretariat P.O. Box 10827 Turkeyen, Greater Georgetown GUYANA For the attention of: Dr. Edward Greene hsd@caricom.org  and copied to: Ms. Riane de Haas-Bledoeg at rianehb@caricom.org  and Dr Carole Maison-Bishop cbishop@caricom.org.  All designs must be received on or before 10 April, 2008.

Submissions received after this date will not be considered.