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Roamin' TV
Show Takes Caribbean Music And Culture International
(Bridgetown, Barbados) Mar. 5, 2008: The music and
culture of the Caribbean takes a giant leap forward when
Barbados' most popular entertainment television show airs on
the CBS network on every Thursday at 7 P.M., with a
potential audience of over 16 million across over 23
countries. By partnering with CBS affiliate WSEE-TV, the
Roamin' TV show becomes an important avenue for though which
regional talent can be showcased around the world.
Produced by ALT Entertainment, Roamin' is currently in its
5th season on Barbados' CBC. It is a complete one hour video
magazine show which encompasses various aspects of Caribbean
youth culture. It features popular Caribbean music videos,
the "In the Caribbean" segment which showcases what the
Caribbean has to offer and it culminates with the "Top 5", a
countdown of the region's most popular videos. With its
"Text Message to TV" feature, it has become a staple among
young people who want to "shout out" their friends on
television.
Roamin' will be aired on cable in Antigua on Channel 50, in
Aruba on Channel 16, Barbados on Channel 702, · Belize on
Channel 16, Costa Rica on Channel 23, Dominican Republic on
Channel 50, Dominica on Channel 26, El Salvador on Channel
47, Grenada on Channel 5, Guantanamo Bay on Channel 9,
Jamaica on Channel 27, Nicaragua on channel 51, Puerto Rico
on Channel 22, St. Kitts and Nevis on Channel 31, St. Lucia
on Channel 4, St. Maarten on Channel 27, Turks & Caicos on
Channel 10 and in the Cayman Islands, Curacao, Martinique,
Montserrat, St. Thomas, St. Vincent & the Grenadines,
Tortola and Trinidad & Tobago.
ALT Entertainment Inc.'s Director of Television Media, Kelly
Gittens commented that "this a major development that will
not only give much needed exposure to Caribbean artists and
musicians, but also show the world what the Caribbean region
on a whole has to offer. Furthermore, Roamin' will air every
Thursday in the coveted 7-8 P.M. prime-time slot, so
advertisers are guaranteed to have their messages and
products seen by a massive regional audience at the best
possible time."
Gittens further explained that he fully expects the show to
mirror the success it achieved as Barbados' number one music
video show at the international level. "Roamin' will have
the artistes, the music videos and the culture that people
are craving", he explained. "This is definitely an exciting
time for ALT Entertainment Inc., as well as all the artists
we've worked with to make this moment possible."
The company's entertainment website, located at
www.boomtribe.com, is
the home page for Roamin'. Director of Interactive Services,
Ryan Davis, points out that "viewers can watch the music
videos featured on the show and vote for their favourite
music video." "BoomTribe.com also offers Caribbean music for
sale as MP3s and a number of other formats, and features
up-to-date entertainment news, event coverage, ringtones and
is also the online home of the BoomTribe Caribbean Top 10
Radio Show."
The company's online activities, when combined with the
massive viewership expected for Roamin', gives the Caribbean
region now additional control over the development of a
truly regional music industry," said Davis. Davis goes on to
say that "music can be a huge foreign exchange earner for
the region, but lessening the dependence on 'being signed'
to US recording contracts is critical to making this a
reality."
When asked about the company's plans for Caribbean music,
Davis explains out that, "ALT Entertainment Inc. has been
investing seriously in Caribbean entertainment for the last
four years and we believe that we have the experience and
organizational infrastructure necessary to support the
development and export of Caribbean music. The BoomTribe
brand is well positioned to become the Caribbean's first
truly regional music label."
