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BET J
SPOTLIGHTS THE BEAUTIFUL DESTINATION OF ANTIGUA AND BARBUDA
ON SATURDAY, NOVEMBER 24 AT 1:00 P.M. AND 7:00 P.M. ET/PT |
WASHINGTON, D.C.
(November 23, 2007) - BET J sparks up its Saturday
"Island Lime" programming with a half-hour programming
special featuring the twin-island nation of Antigua and
Barbuda, and the unique tourist offerings that the
twin-island nation provides. The Caribbean special is part
of an overall partnership with Antigua and Barbuda aimed at
attracting BET J viewers to experience the destination's
breathtaking sites and resorts, culture and entertainment.
The DESTINATION: ANTIGUA AND BARBUDA special, which
premiered earlier this month, repeats on Saturday, November
24 at 1:00 p.m. and re-airs at 7:00 p.m. The special is
hosted by noted actor Malik Yoba, who recently starred in
the Tyler Perry-directed hit Why Did I Get Married?
featuring Janet Jackson and Perry himself. Yoba is also
known for his memorable roles in New York Undercover,
Girlfriends, and Cool Runnings.
Joining Yoba on camera is Antiguan beauty and singing
sensation Shermain Jeremy as the duo gives viewers an
up-close look at Antigua and Barbuda's numerous tourist
attractions, including the idyllic resorts and restaurants;
outdoor activities like horseback riding and snorkeling; and
the very popular Antigua Sailing Week. |
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BET J also
launched an aggressive advertising campaign this summer
which will run through the end of the year as part of its
efforts to increase both visibility and tourism to Antigua.
"Our viewers consistently respond positively to our
Caribbean specials and this show is particularly fun with
Malik as the host. He truly enjoyed the destination and will
certainly entice viewers to experience the island," said
Cybelle Brown, Vice President of Sales and Business
Development with BET Digital Networks and BET Event
Productions.
Following is a more detailed programming schedule for the
BET J Antigua special (all times are ET/PT):
DESTINATION: ANTIGUA AND BARBUDA airs Saturday, November 24
at 1:00 p.m. and 7:00 p.m.; Saturday, December 1 at 11:30
a.m. and 11:30 p.m.; Saturday, December 8 at 2:30 p.m. and
8:30 p.m.; Saturday, December 15 at 11:30 a.m. and 11:30
p.m.; and Saturday, December 29 at 11:30 a.m. and 11:30 p.m.
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