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Anguilla News covers Anguilla and the wider
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ANGUILLA,
BARBADOS AND ST. VINCENT & THE GRENADINES GARNER TOURISM
COMMUNICATIONS AWARDS |
ST. MICHAEL, Barbados (May 22, 2007) – The Anguilla
Hotel and Tourism Association, the Barbados Hotel and
Tourism Association, and the St. Vincent and the Grenadines
Hotel and Tourism Association, were recognized by their
peers during the 2007 Leadership Conference of the Caribbean
Society of Hotel Association Executives (CSHAE), held May
18-19, 2007 in Barbados, with the 2007 Newsworthy Awards for
Excellence in Hotel Association Communications. The honor,
presented by the Caribbean Hotel Association (CHA) and CSHAE,
is awarded every year in recognition of outstanding
communications efforts to advance awareness about the
Caribbean hotel and tourism industry.
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| Alec Sanguinetti, CHA Director General and CEO;
Trudy Nixon, Association Executive, Anguilla Hotel
and Tourism Association and Sue Springer, Executive
Vice President of the Barbados Hotel and Tourism
Association and CSHAE President. |
The Newsworthy Award for Excellence in Membership
Communications was given to the Anguilla Hotel and Tourism
Association (AHTA) for its Membership News, a
straightforward, no fuss electronic newsletter (easily read
even by smart phones and PDA’s) that contains information on
local events and openings, promotes local members’
businesses, includes tourism-related articles and trends,
gives information on conferences and CHA news, and requests
information for destination publicity purposes. Anguilla’s
Association Executive, Trudy Nixon, mentioned the importance
of editing information received before forwarding, in order
to render it more relevant to the members at the local
level. “In a recent membership survey, the newsletter
received the highest AHTA membership service satisfaction
ranking..” said Nixon.
Meanwhile, Dawn W. Smith, from the St. Vincent and the
Grenadines Hotel & Tourism Association, received the
Newsworthy Award for Excellence in Tourism Awareness, in
recognition of her association’s work to demonstrate that
"what's good for the tourism and hospitality industry is
good for the country and the people." To raise awareness
among the future leaders of St. Vincent and the Grenadines,
the national hotel association teamed up with the St.
Vincent Girls High School for a Tourism Internship Program,
to introduce high school students to the world of travel and
hospitality - and to highlight the career opportunities and
career paths available in the sector. |
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Lastly, the Barbados Hotel and Tourism Association received
an Award for Excellence in Special Event Communications, an
area never recognized before, but is increasingly more
important in the field of communications, where
specialization is the single most powerful driving force.
With an electronic single-page document, ‘The Wicket
Keeper,’ produced from March 1st to April 26, 2007, the
association highlighted useful information maintained its
membership up to date on all things related to the ICC
Cricket World Cup.
Leadership Conference is a professional development meeting
that focuses on association management in the Caribbean
hotel and tourism industry. Members of CSHAE, comprised of
national hotel association executives from 35 Caribbean
countries, participated in an intensive, interactive program
focusing on improving the financial sustainability of
national hotel associations in the region. The two-day
business development program was supported by the Caribbean
Regional Sustainable Tourism Programme (CRSTDP) funded by
the European Commission, and CHA. |
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